Four Business values

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Many business can result in damage.Senior managers need to understand and deal with the potential side effects that may result.The four bussiness values are given below:

  1. Collaboration:During a training course , the speaker was in a team that had to build a bridge.Other team experienced confusion from trying to collaboration.The speaker's team won because they reduced collaboration.Sales of a smart phones were poor because of collaboration.
  2. Industriousness:Hardwork may be a bad use of various company resources.The word 'lazy'in this context refers to people who avoid doing task that are unnecessary.
  3. Creativity:An advertising campaign for a TV commercial was memorable but failed to boost sales.Creativity should be used as a response to a particular probem.
  4. Excellence:According to one study, on avarage, pioneers had a market share far higher than that of followers.

Companies that always aim at excellence may miss opprtunities.

Courtesy: Cambridge 12

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